Facebook Doubles Down on Creating “Instagram Kids” Amid Criticisms

Despite concerns and criticisms from lawmakers and others, Facebook restated its intention to create a special Instagram platform just for children under 13 but also announced new updates to take care of concerns about the safety of young users on its social media platforms.

In one blog post Facebook claims it is developing the new platform to reduce the chances of children under 13 lying about their age to use the current Instagram platform. The new Instagram for kids, Facebook says, will allow parents and guardians to heavily manage their children’s use of the new platform.

Facebook wrote that kids this age are already online and using social media platforms and there simply isn’t yet a foolproof way to stop them. According to an internal memo obtained by BuzzFeed Instagram identified youth work as a priority.

Earlier this year 44 attorneys general signed a letter addressed to Mark Zuckerberg (Facebook CEO) to scrap the Instagram for kids project. They cited concerns over privacy and mental health. Child safety groups and Congress expressed similar concerns just weeks before this letter.

Facebook and Instagram have made a lot of promises about safety with their new platform and reiterated steps they’ve taken to help protect young users on their existing platforms.